Have you noticed that sometimes foods we consider healthy are sold for much more than foods we consider relatively unhealthy? So what could be the reason for this?
It makes sense to lower the prices of more nutritious and health-supporting foods to make them more preferred. Shouldn’t it be kept lower?
Come on, why is this? We are faced with the opposite situation. let’s see.
Considering healthy foods like fish and vegetables, let’s think about the functioning of the supply chain.
Efficient and rapid transportation, storage and maintenance of fresh food when its expiration date or Renewing when it is no longer edible must. Again, when it comes to fruits, the demand for varieties that do not grow in season naturally increases the cost bill.
Likewise for picking, stacking and transporting fresh food There is also a much greater need for workforce. Excess labor means increased costs.
However, shelf-stable foods do not need to enter markets or grocery stores as quickly as fresh foods.
Because once these foods reach the required location, they can remain in the market for days or even months. The reason for this is, as we all know, foods with a long shelf life are preferred. added preservatives.
Foods that can be mass produced and have a long shelf life, means cost reduction. Because there is no need to rush and change products in a short time. Only new products should arrive again when the aisle stock is exhausted.
In summary, unlike fresh products, products with a long shelf life, cooling and restocking must. These transportation and renewal costs are inevitably passed on to the consumer. In this case, of course, labor shortage and supply-demand balance are among the points that increase or decrease the prices of products.
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