Meta has launched a new program for the content producers of TikTok, which is on the agenda to be banned again in the future, even though it has been banned in the USA.
Social media giant Meta has launched a remarkable incentive program to attract new content creators to Facebook and especially Instagram. Although TikTok’s ban in the USA has been postponed, it is still on the agenda With this incentive program, Meta aims to attract TikTok content producers to its own platforms. aims.
Within the scope of the program, which was first launched to cover the USA, new users will be able to receive payments of up to $ 5,000, provided that they share regular content during the first 90 days of joining the platform. The program only covers content creators who will use Facebook and Instagram for the first time.
$5,000 payment to content creators who switch from TikTok to Instagram
In this system, which requires an application process, it is stated that Meta will selectively accept names that have the potential to produce active content on the platforms. Users every 30 day period One must share at least 20 Reels on Facebook and 10 Reels on Instagram. Moreover, content previously published on other platforms will not be included in these criteria.
TikTok has 170 million users in the United States, and most of these users derive their income from the platform. The possibility of TikTok being banned again in the future may cause content producers, especially Meta’s platforms, to turn to alternative platforms.
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