Bilkom, the Turkish distributor of the world’s leading technology brands, announced its 2023 results and 2024 targets at its annual press conference. General Manager Fikret Ballıkaya stated that the company has grown 10 times in TL and 2 times in USD in the last 5 years. The company also announced the Turkey release date and price of PlayStation Portal at the press conference.
Ballıkaya used the following statements in his speech: “We offer the most innovative products of the best brands to the market. In parallel with the development journey of technology, the variety of products we offer to the market has increased. Our product portfolio, which started with information technologies and developed with mobile technologies and wearable products, today; It continues in the home, micro mobility and gaming & entertainment categories. Today, with our Bilkomplus value-added services; “We produce services and solutions for manufacturers, sales channels and end users.”
In the statement made by the company, it was emphasized that Bilkom showed a sustainable and profitable growth performance and stated that a 10-fold growth in TL and 2-fold growth in USD was achieved in the last 5 years. On the other hand, it was announced that the company will grow by 97 percent in TL terms in 2023 compared to 2022.
Fikret Ballıkaya emphasized that the company will continue its stable growth in 2024 and said, “We will continue to grow with new brands, categories and collaborations. We will continue to focus on consumer experience with our value, quality and speed-oriented approach. “We will improve our product portfolio with the distribution, service and service packages we have implemented in the B2B and B2C field,” he said.
In addition to the services provided by a standard distributor company, Bilkom offers many value-added services under the umbrella of ‘Bilkomplus’ and aims to provide significant support by working as the Turkish office of that brand.
In his evaluation, Bilkom Marketing and Business Development Director Can Irmak Sağıroğlu said, “All of our services such as licensed domestic production, field operation, consumer experience management and 360-degree marketing management are united under the roof of Bilkomplus and stand out as the most fundamental element that distinguishes us. “We are connected to manufacturers, sales channels and end users with Bilkom assurance,” he said, summarizing the company’s mission of producing added value.
Bilkom aims to be at the top in the micro mobility category in 2024
According to Bilişim 500 research results, Bilkom has been Turkey’s number one tablet and portable computer distributor for the last 3 years. In addition, the company maintains its leadership in the smart watch and smart children’s watch categories. While Bilkom achieved a growth performance of over 100 percent in the home category, consisting of TV, smart home and ecosystem products, in 2023, it grew 5 times in the game and entertainment category. The company, which reached a 25 percent market share in December in its micro mobility journey that started in June 2023, aims to become the leading distributor in the micro mobility category in 2024.
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