Undertaking important works in 2023 BYDtop level in the luxury car segment has ambitious plans for growth. According to the statements made in the strategy briefing for 2024, the automobile manufacturer will yangwang will launch several new luxury models under its brand.
BYD enters luxury car market with Yangwang
BYD wants to increase the number of luxury vehicles such as the Yangwang U8, which was the best-selling electric SUV model in China last month. The company, which broke records in 2023, seems to be encouraged by the success in the high-priced segment.
BYD now aims to offer more luxury cars to continue its growth. Pure electric supercar among the Yangwang models to be released in the coming period Yangwang U9will be released this year sedan U7 and there’s a new luxury crossover.
In addition, BYD Denza Motors Its sub-brand is also preparing to grow. It wants to introduce three new models within the year, including a large luxury SUV and a sporty coupe. Another sub-brand of BYD leopard; He is conducting driving tests with his new hybrid vehicle named Leopard 8.
BYD has accelerated its efforts to become a leader in China’s growing luxury electric vehicle market. Using its experience in electrification and manufacturing expertise, it wants to further grow the Yangwang sub-brand in the coming years.
BYD managed to reach 160 percent of its annual target by selling 3 million new cars in 2023. Export sales also increased by 334 percent to 242 thousand vehicles. Let us remind you that the brand officially entered Turkey last year.
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