Casper held the “Casper Tech Vision Day” event with intense participation on Tuesday, February 20. Casper, one of the leaders of the industry by offering solutions in both individual and corporate areas with its 3 sub-brands, introduced the newest members of the Excalibur, Casper Nirvana and Casper VIA families at the event.
Casper Deputy General Manager of Operations Feray Karaman, who was the main speaker at the Casper Tech Vision Day event, started her speech by talking about her 23-year career journey at Casper. Explaining that they plan their business processes in this direction by staying in interaction with the global market with their strong ties with global business partners with whom they have been working for many years, Feray Karaman explained that the advantages of both personalized production and mass production make Casper stand out as an exceptional hybrid model in the sector.
Karaman said, “Casper has been setting an exceptional example worldwide by combining global know-how with local workforce and production in a global field such as computer technologies for 33 years. The products we develop every year are customized taking into consideration the tastes of the Turkish consumer as well as global trends. “We are pioneering Turkey’s digital transformation with our 3 sub-brands, Excalibur, Casper Nirvana and Casper VIA.” He made a statement.
Explaining that they have continued with the ‘New Generation Casper Products’ strategy that they have introduced to the market for the last 2 years, and that this year they will continue their growth by drawing this momentum to more premium products. Karaman said, “In 2024, we will continue our innovations depending on the dynamics in the sector and the change in customer expectations. In our sector, which is gaining momentum with artificial intelligence technology, we aim to grow 40 percent this year with our new products and work that are compatible with these developments. In this direction, we will double our R&D investments for the research and development studies required to move our product range to a more premium line and to support long-lasting usage performances by increasing our gaming and performance computers. As a result of all these efforts, we will introduce 15 new upper segment products to Turkish consumers. One of our biggest focuses is on improving the consumer experience. With the integration of NPU in our computers, we aim for artificial intelligence to provide a more optimized and fluent experience. We predict that 30 percent of our devices will be artificial intelligence supported by the end of 2024, and this figure will increase to 70 percent in 2025 with the introduction of NPUs.” said.
Stating that they will ensure that high performance and innovative technology reach large masses with the new member of the VIA family, Casper VIA X40, Karaman said, “The X series of the VIA family means extra performance and extra power. Thanks to Casper’s exclusive 3D glass design, Casper VIA X40 offers a premium appearance with its thin metallic frames that complement the smooth appearance. With its 6.67” FHD+ AMOLED screen, it increases the pleasure by offering livelier and brighter images while watching TV series/movies, videos and playing games. While the 24MP front camera, powered by Arcsoft artificial intelligence software, allows you to take lively, bright and clear selfies, the 50MP + 5MP + 2MP rear camera can take high-resolution live and high-quality photos. We offer 3 different colors and 3 different stylish designs of Casper VIA He ended his words by saying.
Casper aims to set new standards in the PC market
Stating that they analyzed the needs of the users well with the experience and foresight gained from serving the Turkish society for 33 years, Casper PC Purchasing and Supply Chain Manager Yunuscan Fakılı said, “As Casper, we offer corporate services with our Casper Nirvana Z100 and Excalibur G911 products, which we produce with our 100% domestic R&D studies. “And we will set new standards in the gaming computer industry.” he said.
Stating that they will meet all the expectations of business professionals with the Casper Nirvana Z100 laptop model, the newest member of the Nirvana family, Yunuscan Fakılı said, “Casper Nirvana Z100 is the lightest and thinnest laptop our company has ever produced. Casper Nirvana Z100, which is 14.9 mm thin and has a screen-to-body ratio of 89 percent, provides high mobility for business professionals who always carry their laptop with them during the day, with its weight of only 1.25 kilograms. In addition to providing vivid visuals, the optional OLED touch screen offers a durable and stylish design with its ‘Anti-Damage’ glass screen. Casper Nirvana Z100 will make long use a habit for its users with a minimum of 12 hours of battery life provided by the 50 Whr battery inside. “The battery will reach full capacity in just 2 hours with the Nirvana Z100 adapter with Type-C fast charging feature, and will provide approximately 4 hours of use with just half an hour of charging.” said.
Stating that Excalibur G911 has been renewed with Intel’s most powerful 14th Generation HX processor, Fakılı said, “Providing superior performance for both games and professional use, Excalibur G911 appeals to professional segments such as core gamers, architects, engineers, software developers and students. Although there are many technologies that distinguish performance/gamer laptops from other standard laptops, the processor and graphics card are of great importance. Excalibur G911 is equipped with the world’s highest performance processor and graphics cards on the mobile platform. We equipped the G911 with RTX4070 8GB and RTX4090 16GB, which are the most powerful, high-end models of Nvidia’s RTX4000 graphics cards with Ada Lovelace architecture. With Nvidia’s renewed technology, DLSS 3.5, that is, deep learning super sampling technology, each pixel on the screen in the old technology is made not only by ray tracing method, but also by today’s new technology, artificial intelligence, resulting in a more effective and more immersive experience for gamers and a more efficient and productive one for professionals. It promises usage. Another performance component of ours is the Intel processor. Excalibur G911 was produced with Intel’s 24-core Core i9 14900HX processor on the RaptorLake refresh architecture. HX processors provide up to 50% more performance with a higher TDP value than standard H processors. We designed Excalibur G911 with a 16” screen size, which is the optimal screen size where gamers can both focus and enjoy the most. In addition, Excalibur G911 offers game enthusiasts the full pleasure of the gaming experience with its 240 Hz refresh rate and high FPS value even in the most demanding games. “With Excalibur G911, we are introducing users to Intel Wifi 7 technology, which provides maximum performance for the first time in Turkey.” said.
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