Disney Plus, which has been on the agenda recently with allegations that it has made huge losses, has achieved an important victory against Netflix. The rights of singer Taylor Swift’s The Eras Tour movie, which has become the darling of millions, were purchased by Disney Plus, although Netflix also stepped in.
Taylor Swift: The Eras Tour is officially Disney Plus content!
It has been announced that the Taylor Swift: The Eras Tour movie, which contains special footage from various concerts of the artist, one of the most popular pop singers of recent times, can be watched on the Disney Plus platform starting from March 15, 2024. It was also stated that some songs that Swift fans have never heard before will be included as bonus content in the movie.
It was claimed that the broadcasting rights of the film, which was said to have witnessed a fierce competition between Disney and Netflix, were won by Disney Plus for a fee of 75 million dollars as a result of long negotiations. However, neither party has yet officially confirmed this price. It is also said that Universal Pictures company is also participating in this race and offering large fees.
It was a hope for the Disney management that the Disney Plus platform, which is known to have had difficult times financially, achieved such a victory against its main rival in the industry, Netflix. However, it is known that millions of users are rapidly leaving the platform.
It was claimed that the most important reason for this loss of members was the large increases in subscription prices. Especially due to the price increases last October, many users gave up renewing their Disney Plus membership.
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