Smartphone prices in Türkiye are increasing almost every day. This is due to large tax items such as high dollar rates and SCTs, and when it is combined with the installment limitations applied, there is no way for citizens to buy their desired phones with appropriate financing. Fortunately, Türkiye’s largest renewed electronic product market is changing this situation.
Second Hand Mobile Phone Market turns with EasyCep
The demand for renewed phones is increasing day by day. Türkiye’s largest renewed electronic product market EasyCep has grown close to two times in the last year, while the innovative business partnership model developed in the market is leading the transformation in the market.
EasyCEP, which combines the devices it renewed at its licensed renovation center with users with guarantee and flexible payment options, offers an ecosystem that provides both consumers and tradesmen by incorporating local second -hand telephone businesses into the EasyCEP Express network.
Mehmet Akif Özdemir, Founder and CEO of EASYCEP, said, “With this transformation, we contribute to the reduction of the external external external in the sector, to ensure data safety and to access consumers with more affordable costs and safe access to smart technology”.
In increasing the momentum in the renewed electronic product market, Turkey continued its rapid growth in 2024 and renewed more than 200,000 electronic devices to the economy. Easycep, which aims to add Saudi Arabia and Pakistan to its overseas operation with Qatar, is among the most powerful Unicorn candidates in Türkiye.
EasyCEP Founding Partner and CEO Mehmet Akif Özdemir, who uses the continuous increase in the interest of consumers in the guaranteed electronic products with guaranteed electronic products in our country, said, “The share of the renewed device market in Türkiye has already approached 10 percent.
EASYCEP has grown close to twice the last 1 year
Interest in renewed electronic products in Türkiye is increasing day by day. The market share of renewed products in the second -hand mobile phone market approached 10 percent.
Özdemir underlined that EasyCEP has renewed more than 200,000 electronic devices in the last year by renewing the economy and prevented imports more than $ 90 million. he said.
Deloitte’s fastest growing technology initiatives in the last 2 years in the last 2 years, EasyCep, which is in the top 10 in Türkiye and the top 100 in the EMEA region, has recently been shown among the top 10 fastest growing initiatives in Forbes Turkey survey last month.
Fibabanka supports the goal of being Unicorn with support
In 2021, EasyCEP received a seed investment of 9 million pounds under the leadership of Fibabanka’s Corporate Entry Capital Fund Finberg. After an investment of 11 million dollars in 2022 over the valuation of 100 million dollars, he received an investment from Finberg in 2023 and accelerated his domestic and international expansions. EasyCEP aims to “Unicorn ında in 2027 with the power it receives from its investors.
The company’s innovative business partnership model, Easycep Express, launched last year, includes local businesses operating in the second -hand telephone market in the EasyCEP ecosystem. In this way, businesses, EasyCEP’in licensed center renewed 12 -month warranty products with flexible payment options can offer customers.
EasyCep’s wide sales network can reach all over to Türkiye.
“We have introduced the renewed phone in Türkiye with EASYCEP. We have introduced consumers with technology with technology with flexible payment options, including transparent prices, 12 months warranty, 12 months warranty, flawless data security and maturity of up to 12 months. He said:
We raised the expectations of consumers with renewed electronic products. Now, by integrating the expertise of our tradesmen into EasyCep’s system for years, we have a radical change in the sector in accordance with this consumer expectation. Businesses selling local second -hand telephones all over Türkiye can sell products to their customers with guaranteed, safe and wide payment options to their customers, and easily deliver the devices they buy through EasyCep. Both the consumer and trades are winning.
EasyCEP, which has rapidly expanded its business partnership network in the last year, has reached more than 250 dealers in 61 provinces and 164 districts of Türkiye. The technology infrastructure of the business partnership model, which allows tradesmen in the second -hand telephone market, was developed by EasyCep.
Integrated into the system, business partners can offer their customers products in all brands and models in the EasyCep system, and can easily manage their logistics and warehouse processes digitally. The second -hand devices taken by local enterprises from consumers are renewed by EasyCep and reach all over Türkiye.
Thanks to the business model, which is also offered by Fibabanka for the purchase of devices of the businesses, it provides access to the multi -channel sales network of tradesmen EasyCep.
Tax loss will decrease
Although the renewed electronic product market continues to grow, Mehmet Akif Özdemir emphasized that the sale of precarious and non -guaranteed products still constitutes more than 90 percent of the market.
It has to buy a product without guarantee. More importantly, since there is not enough meticulousness about data safety, the risk of personal data to get into the hands of malicious people threatens consumers. Consumers who want to sell second -hand devices can never be sure whether the money received due to non -transparent pricing is fair ”
Özdemir said, “One aspect of each citizen is the tax loss suffered by our state due to this unregistered market. As EasyCep, we aim to protect consumers from these risks and to contribute to the economy by reducing the tax loss of our country.”
Source link: https://www.tamindir.com/haber/easycep-yenilenmis-ikinci-el-telefon_94279/