EU Warns Apple for Geoblocking Practices

European Union says Apple’s geo-blocking measures are within EU limits consumer protection rules found that it could be violated. The EU accuses the Cupertino tech giant of illegal discrimination against its EU customers.

While a press release was issued on the issue on Tuesday, it was revealed by a joint investigation by the European Commission and the Consumer Protection Cooperation. Apple in the investigation App Store, iTunes Store, Arcade, Books, Podcasts ve Apple Music It revealed “some potentially prohibited geo-blocking practices” it had applied to its services. Among the questions raised were issues such as restricting users to payment methods provided by the country where their Apple account is registered, preventing the download of applications offered in other EU/EEA countries, and having region-specific, restrictive interfaces.

CPC Network made a statement

CPC Networkin the press release “In the application version of these services, consumers only for the country where they registered their account “They are given access to the prepared interface and face significant difficulties when they try to change it, which is against EU anti-geoblocking rules.” The expression was used. EU regulations companies, according to their nationality or the country they live in It prohibits segregating customers.

Member of the European Commission on the subject Margrethe Vestager, “We are stepping up the fight against geoblocking. No company, large or small, should unfairly discriminate against its customers on the basis of nationality, residence or place of establishment.” he said.

Apple to solve these problems within a month If he does not make a commitment, he may face sanctions. As a result of this sanction, the firm may face penalties of up to 4% of its global annual turnover.