Kariyer.net, one of the iLab Group companies, brought together the recruitment and employer brand consultancy services it has been providing for a long time under the umbrella of WeConsulting. Kariyer.net, which offers Recruitment Consultancy under the WeHire brand under the roof of WeConsulting, one of its in-house initiatives, continues to provide services in the field of Employer Brand Consultancy under the WeBrand brand.
Nigah Aksan, Deputy General Manager Responsible for Kariyer.net Recruitment Consultancy and Workforce Solutions, stated that they serve more than 148 thousand employers under the umbrella of Kariyer.net; “We listen to employers’ needs and analyze candidate behavior in the market and offer employers the most suitable talent acquisition plan. “The talent shortage and the problem of finding qualified employees, which have been frequently brought to the agenda on a global scale lately, are also seen in Turkey.” says. Underlining that the ‘Future of Recruitment Processes’ research, which was carried out in cooperation with BCG and The Network and whose Turkish leg was carried out by Kariyer.net, explains the changing dynamics in the labor market, Aksan says: “According to the results of the research, the employment market is now managed by employees, not employers. While 67% of the employees surveyed globally say, “As an employee, I have all the power,” this figure exceeds 70% in Turkey. According to the results of the same research, 39% of the participants globally and 44% in Turkey specifically state that they receive job offers on a monthly or weekly basis. This leads candidates to think that companies are competing for talent and that they have the power in the employment market.”
Emphasizing that the results of the ‘Future of Recruitment Processes’ research also show the importance of the employer brand, Nigah Aksan continues as follows: “Participants state that a bad recruitment experience will cause them to turn down even an extremely attractive job offer. 52% of global participants and 49% of Turkish participants say that they may turn down attractive offers due to a negative experience during the recruitment process. This shows that it is essential to offer a very good recruitment experience within the scope of the employer brand. “With the combination of experience and creativity, WeConsulting enables employers to reach more qualified candidates in a shorter time, and by supporting the process of recruiting these talents to the company, we bring a holistic perspective to human resources consultancy processes.”
Emphasizing that Human Resources (HR) teams should spend a lot of time and intense effort to reach candidates with the criteria they want and attract their attention, Nigah Aksan said, “HR teams think that having an experienced team support them in these processes will make their job easier. “They want to manage this process more accurately and easier by getting support from start to finish in the recruitment process,” he says. Recruitment and employer branding; Emphasizing that there are two basic components that an organization will need to meet its workforce needs, Aksan continues: “A good recruitment strategy can contribute to strengthening the employer brand and a strong employer brand can facilitate the recruitment process. As WeConsulting, we bring our employers together with data-based solutions that understand the employer from a new generation consultancy perspective and move away from general patterns. “By using Kariyer.net’s 25 years of experience, we analyze the target audience that the company wants to reach, thanks to its big data, and offer innovative approaches in both recruitment and branding efforts.”
“With WeHire, we organize the recruitment process from A to Z, in line with the needs of employers, with our expert staff.” Nigah Aksan continues her words as follows; “We bring companies together with experienced and dynamic HR professionals specifically for them. We conduct all interviews with the candidates that employers are looking for and organize the process. While doing all this, it uses both Kariyer.net’s pool of more than 28.5 million resumes and alternative channels; We evaluate performance products and 360° communication processes when needed. “We support the employer from the first step of the recruitment process to the last point.”
Nigah Aksan emphasizes that WeBrand develops employer brand strategies and projects with a dynamic and experienced team with both a creative and data-oriented approach. Expressing that he understands the expectations of employees from employers and working life and conveys them to employers, Aksan said; “By examining the current employer brand status of companies in detail, we design special projects that can improve the brand identity. According to the target audience the brand wants to reach; online, hybrid and physical career events; We organize fairs and live broadcasts. “With the Social Recruitment Package, we highlight the employer brand of companies through social media and communication campaigns,” he says.
Nigah Aksan continues her words as follows: “Kariyer.net’s strong candidate access, we conduct a lot of research through Talent Network, our youth network where we keep the pulse of the campuses, and we try to understand the expectations of employees in depth and reflect them to employers in the most accurate way. We bring companies together with talents on the online platform through Career Days. Thus, to companies; We offer the opportunity to promote job and internship opportunities, corporate cultures, employer brands, and correspond with candidates via the platform or video call. As WeBrand, we have worked with nearly 400 employers in the 2 years since our establishment. We brought together the employers we work with with over 250 thousand young talents in their target audience through our career fairs. “We achieved more than 1 million views with the live broadcasts we made specifically for candidates in the employers’ target audience.” Emphasizing that they provide a service from A to Z by taking advantage of the Kariyer.net ecosystem, Aksan concludes his speech as follows: “As WeConsulting, we have the power of Kariyer.net’s in-house initiatives and investments behind us. Technology career platform Techcareer.net, new generation candidate tracking system PeopleBox and artificial intelligence-supported pre-evaluation platform Coensio give us flexibility as well as strength. In this way, we offer employers special solutions in line with their needs.
Source link: https://webrazzi.com/2024/02/29/kariyernetten-ik-danismanligi-sureclerine-butunsel-cozum-weconsulting/
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