The 2024 European Championship, which sports fans have watched with interest since the first match, is a huge organization in every respect. So, how much was spent for this giant organization and what do you think will be the return on these expenditures, both intangible and concrete?
2024 European Championshipis not just a simple football tournament, but also a huge organization with many details.
So much so that for this tournament expenses and revenues It is of remarkable size. If you are ready, let’s start taking a look at the financial dimensions of this large organization.
Expected revenue is approximately $2.7 billion!
This 51-match tournament, which will start in Munich on June 14 in Germany and end with the championship match in Berlin on July 14, will be approximately It will generate revenue of 2.7 billion dollars was stated.
These sources of income are, of course, ticket sales, broadcast rights, sponsorship agreements and merchandising.
What about expenses? According to estimates, expenses will be close to half of the projected earnings.
According to a report by AP News, UEFA accounts for half of the revenue, i.e. about $1.3 billion He predicted that spending would be made.
Infrastructure, security, organization, marketing and logistics When we deduct these expenses in various areas such as from the anticipated earnings, we get approximately A profit of $1.4 billion We meet the expectation.
So, what kind of contribution does hosting the 2024 European Championship provide to that country?
Major sporting events such as EURO 2024 are hosted by the host country. promotion and international image can make important contributions.
In addition, such sports events bring a lot of attention to the host country. international visitor has the potential to attract.
In addition, tourists coming during the 2024 European Championship will explore the cultural and historical places of the country, get to know the country and benefit from the expenses they will make in the process. contributes to the economy.
Since these types of tournaments are followed by millions of viewers around the world, the host country Increases global media visibility.
In summary, major sporting events such as Euro 2024 are hosted by the host country. provides great advantages. Although its organization is costly, considering the expected revenues, it seems clear that Euro 2024 offers great opportunities for the host country.
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