Apple, in the first quarter of 2025 smartphone sales to the top. According to Counterpoint Research, the company became the leader in the first quarter of the year for the first time in the global market. In this success, the iPhone 16e model was implemented in an unusual period.
iPhone sales are at the top again
Apple; India caught a remarkable acceleration in non -nuclear areas such as Japan, Middle East and Africa. The increase in these regions has raised the general performance of the company by balanced static or regressing sales in the main markets.
Samsung, in the first quarter of the year with a market share of 18 percent of Apple took second place. The company, which started the quarter due to the late S25 series, significantly increased its sales in March. In this increase, especially the demand for the S25 ultra model drew attention.
Xiaomi increased its market share by strengthening Premium brand perception in China and opening to new markets. With the entry into the electric vehicle sector, it reinforced its brand perception in the local market. The company achieved a significant growth in maintaining its first five location.
Vivo was the fastest rising brand at the top five. In addition to his strong presence in China, he settled in the fourth place with his strategies for developing markets. Oppo ranked fifth with his performance in India, Latin America and Europe.
After the decline in 2023, the smartphone market, which recovered again, entered a growth trend with the improvement in economic conditions. So what do you think about this? You can share your opinions with us in the comments section below.
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