Automobile manufacturer Mazda is changing its logo after many years. The company, which did not harm its brand awareness with its new logo, achieved a logo design that is both more up-to-date and more stylish. Here is Mazda’s new logo…
Mazda is not making radical changes on the logo side!
As you know, every logo is of great importance for the awareness of the product. Serious changes in the brand update may even lead to the product not being recognized. We will give an example of this shortly. However, the Japanese automaker maintains its style in this regard. The company aims to achieve an updated look with only small touches, and it seems to have succeeded.
Mazda has abandoned the old square-looking logo design and now has a more circular design. The logo, which continues to carry the center piece of the letter “M”, this time has more angular and less fluid lines. In other words, it has a more tidy appearance compared to the old logo. Additionally, the old 3D view has been preferred to a flatter view. Just like Volkswagen’s logo change.
If you remember, Kia was on the agenda with its logo work. Although it was a well-established automobile manufacturer, the company that placed the new Kia logo on its new cars became unrecognizable. Many people even searched Google for “KN automobile” or “Which country is KN?” Without taking such a risk, Mazda has gained a new look with simple arrangements.
A careful eye can easily spot the differences between Mazda’s old logo and its new logo. However, for those who are more unfamiliar with the subject, both logos may look the same. What do you think of Mazda’s new logo? We welcome your opinions in the comments.
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