Nintendo’s new generation game console Switch 2 has received great interest in Japan without being released. The company’s 2.2 million pre -order application has been received over my Nintendo Store, which is only its own online store, has exceeded the expectations. In the face of this intense demand, Nintendo’s stock capacity was insufficient. Nintendo Switch 2, which was determined for the first distribution on June 5, became clear that the entire applications will not meet.
Nintendo President Shuntaro Furukawa officially officially officially announced his statement on his X account in Japan. Furukawa said that the number of pre -orders received is far beyond the figures stipulated by the company. He emphasized that this demand seriously exceeded the amount of console ready for distribution. Thus, it was certain that many applications would remain fruitless in the first stage.
Most of the users participating in the pre -order process will not be able to get the device at the first lottery at My Nintendo Store. These users will automatically be included in the second draw. In addition, as of April 24, other retailers in Japan will start procurement. Thus, users will have alternative ways to access the console.
This high demand for Switch 2 points to a six -storey increase compared to the previous model. The original Switch, which was released in 2017, sold 360,000 units in Japan in the first month. Nevertheless, the new model only received a lot of demand on the first day of application. This shows how much expectations of the new generation of console have grown compared to the past.
Nintendo offers two different Switch 2 models in the Japan market. The price of the Japanese version prepared for local users was 49,980 Yen (13,441 TL). However, the version, which offers multi -lingual support and sold only via My Nintendo Store, will be available for sale from 69,980 (18.820 TL). This price difference aims to separate the targeted user audiences.
A clear number has not been announced about the company’s device production capacity. However, the current application figures clearly show that at least in the short term, supply will not meet the demand. Such intense demand for the console can also cause price fluctuations in the near future. Especially in limited stock models, the second -hand market is expected to move.
However, the global chip supply chain is known to affect the production process. Technology manufacturers who are in the process of recovery after their pandemi are still working with limited production capacity. This leaves not only Nintendo, but also many producers in the sector with similar problems. In the Switch 2 example, these effects appear to be evident.
While the users of users in Japan about the first day access, Nintendo is wondering what kind of distribution policy will follow. The second draw process of the company and the stock quantities to be provided to other retailers will be decisive. In addition, developments in international markets may directly affect the dynamics in Japan.
On the other hand, this high demand can be considered as a positive signal for Nintendo. However, the shortage of stock can cause dissatisfaction with the user side. Especially if a limited number of consoles are produced, some users may not be able to reach the product for months. In such cases, Nintendo’s user communication and transparency will be the determining factor.
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