Spotify will enable podcast publishers to monetize their video content

Popular music streaming platform Spotify Yesterday a post he shared announced its Partner Program, which will enable popular podcast publishers to generate income from their video content. This new program aims to further develop Spotify’s video library. In this sense, it is possible to say that Spotify will enter a race with YouTube.

In fact, the program in question first in November had come to the fore. With this new announcement, the program is officially available to users in the US, UK, Canada and Australia. Spotify’s new program offers extra income opportunities to qualified content creators on its platform. These opportunities go beyond ad revenue like video payments.

According to the information shared by Spotify; eligible podcast programs since the company announced the program at its Now Playing event. than 65 percent More have signed up for the Partner Program. Publications that have signed up for the program include Smart Money Happy Hour, The Paranormal Podcast, The Makeshift Podcast and Girls Rewatch Podcast.

Spotify also allows Premium users to watch video podcasts ad-free. In addition, the company has also launched a new tool called Podcast Clips. Podcast Clips are short-format videos uploaded by content producers to promote their programs and be discovered by users. The feature, which was launched in certain markets in November, according to the company; previews in converting viewers into interested listeners. 33 percent more effective. More than 640 million users ve More than 250 million subscribers Spotify is determined to be the apple of the eye of content creators with the new features it adds.