Twitch launched its video stories feature

In the past months With TikTok-like flow brought up Twitchfollowing photo and text stories a post he shared introduced the video stories feature. Broadcasters will now be able to shoot 60-second videos on the Twitch mobile application. Likewise, we should also point out that broadcasters can upload videos from their camera roll.

Thanks to this new feature, broadcasters will be able to easily reach their viewers on the go. In fact, until now, publishers generally preferred Instagram Stories or TikTok to share their short-format content. It seems that Twitch is determined to bring these contents to its own platform.

It is also aimed for publishers to increase interaction with the video stories feature. In this sense, broadcasters can ask various questions to the audience in the video. Likewise, broadcasters can encourage viewers to participate in a survey. In addition, publishers who want to address new subscribers can also create personalized videos using the @mentions tool. Let’s also add that by using video stories, broadcasters can share clips and highlights of their latest broadcasts. So, while they can promote upcoming broadcasts through video stories, they can also keep users informed of program changes.

Text and photo stories were only available on mobile devices. However, all stories will now be accessible via the web application. This decision is also influenced by the fact that viewers spend more time on the web application.

It is possible to say that Twitch is challenging Instagram with its video stories feature. On the other hand, as each social network incorporates the features of another social network that it sees as a rival into its platform, social networks turn into copies of each other. We will watch and see the transformation of Twitch together.