Temu, where very cheap products can be purchased in any category that comes to mind, is becoming more popular day by day. Those who have just discovered this shopping site are surprised by the reasonable prices. Why is Temu so cheap? He begins to look for an answer to his question.
Of course, the fact that the products are too cheap to be real may cause you to approach this website with hesitation. You may inevitably question whether the products are of high quality and whether they will be delivered to you without any problems.
You don’t need to think about these anymore because you are about to learn the reasons why Temu offers cheap products.
What is Temu?
Temu is a shopping website where you can buy products online in a wide variety of categories. It allows you to buy almost all the products you are looking for, from clothing to kitchen appliances, from beauty and care products to electronic products, at affordable prices.
The main reason why this shopping site has become so popular lately is that many of the products on the site are incredibly cheap. You can buy comfortable, trendy and eye-catching shoes much cheaper than the current market.
Temu is considered new among its competitors since it started operating towards the end of 2022. Despite this, it managed to quickly rise to the top in the shopping category in application stores in a short time.
Discovered through advertisements, this shopping site attracted the attention of online shoppers, especially because it provided cheap products.
Why Is Temu So Cheap?
- It eliminates the middleman.
- Since there is great competition among sellers, it may sometimes be necessary to sell products at the lowest price.
- The production cost is quite low.
Temu’s inclusion of affordable products cannot be attributed to a single reason. There are many reasons why it sells cheap products, from competition between sellers to low-cost production. We will discuss these in more detail below.
Eliminating the Middleman
Temu eliminates the middleman. Products are sent to consumers directly from the factory. Temu states that it has access to a large network of suppliers and manufacturers. This business model is one of the most important reasons why Temu is able to keep product prices low.
Huge Competition Among Sellers
Becoming a seller on Temu is not easy. Sellers must comply with Temu’s price criteria. They need to sell more to earn more, but they must be different from their competitors in order to sell more products.
The best way for sellers to get ahead of the competition is to offer the product for sale at a cheaper price than other sellers. The lower the price, the more customers it gains, which ultimately makes Temu so cheap.
Low Production Cost
Temu ships products directly from China. There are more than 1 billion people living in China. These people form a large workforce with diverse skills. Having a large and cheap workforce is among the factors that reduce the costs of companies. This brings customers to affordable products through Temu.
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