Will Apple start showing ads now?

Apple TV Plus users started the day with advertising rumors. Accordingly, the platform, which has been looking for ways to increase its revenues for a long time, will start publishing advertisements. This method, which Netflix, Disney and Amazon also use, is seen as a medicine for broadcast platforms in financial difficulties. Thus, subscribers who do not want to pay excessive fees will receive service at a more affordable price in return for seeing advertisements. Here are all the details…

Apple TV Plus will also show ads!

The platform, which has received many praises for not showing ads until now, seems to upset some of its users with this decision. The rumors became certain when it was revealed that Apple had recently hired several people for the position of advertising manager. It is said that the company, which is said to introduce targeted advertising applications, will also benefit from artificial intelligence opportunities such as Meta.

It was stated that Netflix’s increase in revenue since introducing advertisements played a major role in Apple’s decision. On the other hand, it is said that ads can take away the premium atmosphere of the platform. The future of the platform, which has increased its prices by approximately 30% in the past period, seems quite uncertain at the moment.

Additionally, no information has been shared about the price of the membership with advertising. However, there are also those who claim that this membership level will provide a poor viewer experience by exposing users to untimely advertisements. We will see together where all these developments will lead.

So what do you think about this issue? Do you think Apple’s publishing strategy is correct? You can easily share your answers with us in the comments section below. Your opinions are very valuable to us.