Flag Change in Huawei Türkiye Consumer Electronics Group Country Manager Position

Huawei Türkiye Consumer Electronics Group announced its new management structure. While Wan Fei was appointed as the new Country Manager of Huawei Turkey Consumer Electronics Group, it was reported that Allen Yao, who has been serving in the same position since June 2021, will continue his Huawei career as European Device Vice President.

Allen Yao has significantly improved Huawei’s position in the Turkish market through a series of strategic initiatives and product innovations. Since assuming the position of Huawei Turkey Consumer Electronics Group Country Manager, Yao has achieved many important successes that have strengthened Huawei’s market presence and reputation in Turkey.

Under Yao’s leadership, Huawei expanded its product range in Turkey, especially in the areas of laptops, tablets and wearable technologies. Huawei’s smart watches, especially the Watch GT series, have gained popularity with their advanced health monitoring features and stylish designs. Yao emphasized the importance of these devices in supporting physical and psychological well-being among users and stated that they are also compatible with health trends in Europe.

By launching new models such as the Huawei Pura 70 Series in Turkey, Huawei has demonstrated the company’s determination to bring the latest technology to the local market. While the company’s latest products were met with interest in Turkey, they also helped Huawei consolidate its position as the leading consumer electronics provider in Turkey.

Wan Fei, who has been working at Huawei for more than 15 years, served as ‘Huawei Consumer Products Business Group President’ and ‘Huawei China Southern Region Director’ in Guangdong, one of China’s most economically powerful provinces, before his duty in Turkey. Wan Fei will bring his management experience in branding, marketing, retail and sales management, which he has gained for more than 15 years, to Turkey.

Wan Fei aims to continue the company’s success in the local market by bringing Huawei’s global experience and knowledge to the Turkish market. In his new position, Wan Fei will also aim to reinforce Huawei Turkey’s leadership in the consumer electronics field, increase customer satisfaction and strengthen its position in the market with innovative products.

Huawei Türkiye Consumer Electronics Group Country Manager Wan Fei In his evaluation of his new position, he said, “I would like to thank Allen Yao for his significant contributions to the consumer electronics segment in Turkey. As Huawei, we have been working to contribute to Turkey’s development with information technologies for more than 23 years. I sincerely believe that this special experience in Turkey will create new success stories. We will continue to offer the highest quality and innovative products and services to our consumers here. “With our entire ecosystem, we are determined to add value to the Turkish IT market and maintain consumer satisfaction at the highest level,” he said.